Domination with Giant Poster on Wall, Pillars, Solus Panel and Hanging Banner / Floor Vision in the zone gives a prestige presentation
Reach your target audience at a selected station with a perfect match of FeatuerAds and PosterAds throughout all the areas. Your advertisements will definitely generate high ad recall.
Applying a variety of FeatureAds at the Platform level - Pillars, Buntings, Posters on Wall, Platform Screen Doors, Bulkheads - together with PosterAds to create the highest impact and reach target audience at selected stations.
DigitalAds include various formats on the MTR enable advertisers to engage and interact with the target audiences with the support of technological devices.
TV Ring Zone Domination
Strategically located at the 4 high-traffic MTR stations in Central, Causeway Bay, Mong Kok and TST, the TV Ring Zone Domination combines high quality audio and video systems with a mix of digital and feature ad formats to further enhance the creative flexibility and visual impact.
Digital Escalator Crown Bank
The Digital Escalator Crown Bank is equipped with 32" HD LCD Panels to create a high definition visual impact. This premium, innovative and creative communication platform uses digital technology for strategic highlights within a captive environment. It can accommodate animated ads, rotation of multiple visuals and image-flow executions. Also it provides quality audio effects and poster extensions to enhance creative flexibility and impact.
Digital Panel Zone
The brand new Digital Panel Zones are unveiled at two of MTR's highest traffic stations, Causeway Bay and Central stations. It comprises 2 or 3 pairs of 65" HD Digital Panel and Poster extension to create stunning impact and maximize brand awareness.
InterActiveAds provide direct and instant interactivity. Both network and strategic location options are available to cater different objectives.
The Innovative Panel is a multi-functional panel. It helps your campaign get standout and engage audiences from simple poster-on-wall to the multi-interactive functions including opinionator, card & samples dispenser.
e 4-sheet Package provides extensive coverage in the entire network of the MTR system. Leveraging the InterActiveAds’ lightbox panels with latest mobile technology, advertisers can enhance the interactivity with MTR passengers. The InterActiveAds can be easily identified by the special “InterActiveAds” tags installed on all lightbox panels of e Package.
e 12-sheet Package provides extensive coverage in the entire network of the MTR system. Leveraging the InterActiveAds’ lightbox panels with latest mobile technology, advertisers can enhance the interactivity with MTR passengers. The InterActiveAds can be easily identified by the special “InterActiveAds” tags installed on all lightbox panels of e Package.
Exhibition & Display
Exhibitions in MTR stations offer an exciting, cost effective way to meet your customers face-to-face. They give you the opportunity to explain, demonstrate and offer samples of your product to a broad mix of Hong Kong's population using the MTR.